Children's

The Birthday Girl Wand is the perfect accessory for adding a touch of magic to birthdays!

Wave a little Halloween magic wherever you go with this whimsical bat wand made for spooky season fun and dress-up adventures Features: * Black gli...

Straight out of a cozy storybook daydream, this playful knit sweater features the sweetest dressed up teddy for a look that’s equal parts comfy and...

This is a hilarious and accessible picture book about a child spending time with his grandpa. Written in a how-to style, the narrator gives importa...

Chloe the Croissant! The Itzy Pal™ joins your little one as the most playful (& cutest!) pal on the block! Let baby discover the soft plush cha...

The Itzy Treat teether is a clever little cookie featuring soft silicone and comforting textures to gently relieve sore gums from every angle. With...

Kinsley the Kitty! Objects in the Itzy Bitzy Mirror are cuter than they appear! Watch as your babe smiles at their reflection in the mirror, reache...

Great things come in threes. The Itzy Trio offers triple the relief with three 100% silicone teething charms, each rocking its own unique texture t...

Meet Bitzy Crinkle™, a loveable sensory toy that crinkles and excites. With features like soft natural cotton fabric, textured ribbons and a braide...

Parker the Pickle! Bid farewell to teething troubles with Itzy Ritzy’s Chew Crew™. Crafted with easy-to-hold handles, this teething companion offer...

Hit All the Right Notes! Unlock a symphony for the senses with Bitzy Tunes! This easy-to-hold music toy offers three fun sound modes: sing-along so...

Contains: • 2 Lip Balms • 1 Lip Gloss • 1 Novelty Candy lip Balm ...

Pink Butter Squishy—the viral, “looks like butter” squishy that’s flying off the shelves. 

Meet the Mini Dumplings (Glitter Edition)—tiny, adorable dumpling squishies with cute faces and a super satisfying squeeze. 

Meet the Viral Strawberry Squishy—a super soft, stretchy squeeze toy that customers can’t resist picking up. 

Meet the Squishy Banana—a bright, super soft banana squish that’s made for squeezing, stretching, and stress relief. 

Meet our Premium Crochet Sack Balls set—durable, hand-crocheted footbags with a great feel and “just right” weight for kicking, juggling, and casua...

Meet Steam Dumpling Squishy Bunz—the viral, sparkly sensation kids can't stop squeezing! These glittery mystery dim sum dumplings come in their own...

Wheat Flufflet Bunny has impeccable timing – usually. She’s the comic of the Flufflet Street Theater Company, best known for turning missed cues in...

Fawn Flufflet Bunny is the voice of the Flufflet Street Theater Company – a troupe so small they travel by basket, but so spirited they’ve stopped ...

This is an invitation to uncover the hidden treasures woven into each day. Whimsical and full of wonder, this picture book inspires children and ad...

The Amuseables Birthday Cake Bag by Jellycat is a delightful accessory that's ready to bring the party wherever little ones go. Inspired by Jel...

Say hello to our most famous and loved teddy bear – Bartholomew Bear - as a youngster! His fur is still growing and a lighter tone, but you can alr...

Our parent favorite footie is an everyday (and night) essential with magnetic closures that make dressing easy. Magnets are quick, quiet, and a lif...