All Baby

Our CozyChic Lite® Infant Sock Set ensures your little one’s feet remain wrapped in unparalleled softness and comfort. Crafted from luxurious CozyC...

Dressing baby shouldn't feel like a puzzle--and with this thoughtfully designed romper, it never will. Made with soft 100% cotton fabric (rib on to...

the cozy sleeper gown + hat set is a wardrobe staple for newborns who require constant diaper changes (aka all of them). with magnets down the fron...

Our modal Magnetic Footie, designed with magnetic closures, is a quick and quiet lifesaver for all-day and middle-of-the-night diaper changes—that'...

The cozy sleeper gown + hat set is a wardrobe staple for newborns who require constant diaper changes (aka all of them). with magnets down the fron...

Our parent favorite footie is an everyday (and night) essential with magnetic closures that make dressing easy. magnets are quick, quiet, and a lif...

Shake things up with Fred’s Buff Baby kettlebell rattle. Lightweight and easy to grip, this adorable gym-inspired rattle is packed with clattering ...

Fred’s mustache pacifier is hilarious to you, and comforting for baby. Molded from nontoxic plastic and baby-grade silicone, and comes with a handy...

Work it, baby! Your little one's curiosity will be piqued by the gentle rattle sound and natural hand-grips, while your sense of irony will be sati...

* SOFT AND COZY SWADDLING BLANKET - Wrap your little loves in LollyBanks extra soft 100% cotton muslin swaddles to make your baby feel safe and sec...

* SOFT AND COZY SWADDLING BLANKET - Wrap your little loves in LollyBanks extra soft 100% cotton muslin swaddles to make your baby feel safe and sec...

Theo the Bear! Objects in the Itzy Bitzy Mirror™ are cuter than they appear! Watch as your babe smiles at their reflection in the mirror, reaches f...

Meet The Bitzy Pal™, your baby’s new bestie & self-soother all-in-one! Extending from our Bitsy Bespoke™ toy collection comes a playful plush l...

Meet The Bitzy Pal™, your baby’s new bestie & self-soother all-in-one! Extending from our Bitsy Bespoke™ toy collection comes a playful plush l...

Meet The Bitzy Pal™, your baby’s new bestie & self-soother all-in-one! Extending from our Bitsy Bespoke™ toy collection comes a playful plush l...

Wrap your little cub in our best-selling Barefoot In The Wild® pattern with this super soft, incredibly cozy jacquard animal print blanket. Imp...

Wrap your little cub in our best-selling Barefoot In The Wild® pattern with this super soft, incredibly cozy jacquard animal print blanket. Imp...

Shake, rattle & teethe! Get ready for triple the fun with the Sweetie Shake Plus™. The soft silicone teether, colorful dancing beads and gentle...

Add character to your clean routine with Itzy Bitzy Puppets™. Perfect for bath time or anytime, these adorable finger puppets offer a variety of se...

Squeezable Squirties for Bath Time Bliss! Have some good clean fun with Itzy Squirt™ bath toys. These soft, squeezable water-squirting characters e...

Donut Worry, Be Happy! Learning is sweet with Itzy Play Bakery™ spill and fill activity toy! Featuring a mini bakery with hinged door and rooftop o...

Love is in the details with our Itzy Learn & Snuggle Gift Set™! Featuring our Itzy Lovey™ and Bitzy Busy Book™, this gift set is a sensory sens...

On Your Mark, Get Set, Play! Bring fun to your clean routine with these adorable Silly Swimmers™! With wind-up paddle arms, these cute characters a...

Happy go ducky! Float into fun with three members of the Itzy Ducky Family™. Made of soft, squeezable material in modern colors, these duckies have...