Best Sellers

Babies love to chew to soothe swollen and teething gums. Our modern teething mitt is worn like a glove, making it perfect for babies who can’t yet...

Meet the Itzy Lovey fam, named after the real Itzy Ritzy team's own little ones! Our snuggly Itzy Lovey™ features soft sherpa fabric and textured r...

Chew on this! A pop of personality: a teething bestie & sensory toy all-in-one! Our Itzy Pop™ engages baby with popping sounds & movement w...

Meet the Itzy Lovey fam, named after the real Itzy Ritzy team's own little ones! Our snuggly Itzy Lovey™ features soft sherpa fabric and textured r...

Chew on this! A pop of personality: a teething bestie & sensory toy all-in-one! Our Itzy Pop™ engages baby with popping sounds & movement w...

Mess-free munching with the Itzy Snack Cup™ is designed for little hands., This dishwasher-safe container features a soft, silicone lid to prevent ...

Meet Bitzy Crinkle™, a loveable sensory toy that crinkles and excites. With features like soft natural cotton fabric, textured ribbons and a braide...

Teethe, Play & Explore! Love is in the details with our Bitzy Busy Gift Set™! Featuring our Itzy Lovey™ and Bitzy Busy Ring™, this gift set is ...

Our modal Magnetic Footie, designed with magnetic closures, is a quick and quiet lifesaver for all-day and middle-of-the-night diaper changes—that'...

Cuddle, Play & Learn! Instant good vibes and beloved memories await with your baby’s new bestie - the Link & Love™! From the gentle chime s...

Meet Carmen the Cow! Objects in the Itzy Bitzy Mirror™ are cuter than they appear! Watch as your babe smiles at their reflection in the mirror, rea...

Bonnie the Strawberry! Chew on This! Easy-hold silicone teether 3m+ textures soothe sore gums Bonnie the Strawberry! Bid farewell to teething troub...

Teethe, Play & Explore! A sensory sensation, our Bitzy Busy Ring™ has all the love in the details with multiple features for baby to explore. T...

Beloved by parents, this footie is a go-to for day and night with magnetic closures that simplify dressing. The magnets are fast, silent, and perfe...

The Baa Baa Baby Pink Footie is designed with quality fabric to provide the utmost comfort. Crafted of soft material and ideal for keeping baby war...

Wrap your little one in the cozy comfort of the Woof Woof Muslin Swaddle Blanket! Made from ultra-soft 100% cotton muslin, this 47x47-inch blanket ...

Babies love to pull scarves from a “tissue” box. Our farm themed Itzy Sensory Scarves will entertain and teach. Develop hand-eye coordination and f...

* SOFT AND COZY SWADDLING BLANKET - Wrap your little loves in LollyBanks extra soft 100% cotton muslin swaddles to make your baby feel safe and sec...

Wrap your little one in our cozy cotton swaddles for a snug and secure fit. This versatile 100% muslin blanket is perfect for newborns and toddlers...

The Baa Baa Baby Gray Footie is designed with quality fabric to provide the utmost comfort. Crafted of soft material and ideal for keeping baby war...

Wrap your little champ in this soft, breathable 100% cotton muslin swaddle. With a fun sports print featuring basketballs, footballs, soccer balls,...

Wrap your little one in cozy softness with this 100% cotton muslin swaddle. The cute Dino print adds a cheerful touch, perfect for nursery or strol...

The Sea the World Footie Set is designed with quality fabric to provide the utmost comfort. Get a head start on outfitting your little one in style...

Our modal Magnetic Footie, designed with magnetic closures, is a quick and quiet lifesaver for all-day and middle-of-the-night diaper changes—that'...